Altran, business enabler of the Media market
Media is characterised by diversity: diversity of actors, contents, devices and usage.
Typical players include radio and TV broadcasters, press & publishing, advertising as well as OTT and telecom companies. They all need to embrace a complete transformation to compete in the digital era.
This results in three main challenges:
- to reduce complexity in operations,
- to improve quality of service and user experience,
- to increase revenue streams and better monetise content with new business models.
With a dedicated Media practice of over 200 consultants, Altran serves international players across 20 countries and covers the full Media value chain, from consulting & integration to operation & maintenance.
Altran positions itself as a Business Enabler. Our value proposition is articulated around 4 pillars: Connectivity, Digitalisation, Quality of Service (QoS) Testing & Validation and IT Media, in order the support Media companies in facing these challenges."